Saturday, 4 July 2015

Maple Leaf Foods and Their Business History

MAPLE LEAF FOODS INC.

Maple Leaf Foods Inc. is a Canadian meat selling corporation, with its primary headquarters in Toronto, Ontario. They make high-quality, great tasting, nutritious and innovative food products under leading brands including Maple Leaf, Maple Leaf Prime, Maple Leaf Natural Selection, Schneiders, Schneiders Country Naturals and Mina. The firm employs 12,000 individuals all around over Canada and contributes to more than 20 marketplace internationally including U.S.

How did they start?

Maple Leaf Food was started around hundered years ago in 1927. It firstly appeared in 1898 and was a well-known processor of food in Canada. Maple Foods sell their products under various other companies. Today, their food products are highly in demand among people. They started their career as Canada Packers which included different companies in it. They started their work by selling pork products. Now-a-days, they deal with almost all kinds of meat products. They expanded their business at different places by producing different popular products such as Squirrel Peanut Butter and Black Diamond Cheese. As the time passed, they expanded their business on large-scale.

Major Groups of the Company:-

1)      Meats Products Group:- They prepare high quality of meat, bacon, poultry and turkey products. Their packed food includes various household varieties and are sold in various countries including Canada, Mexico, U.S.A and Japan.

2)      Agribusiness Group:- Company’s agribusiness group includes hog production that  provides livestock to the Meats Products Group. The material provided by this group helps the Meats Group to continue their operations of making products.

Their business during 20th Century:-
Maple Leaf Foods Inc. is the major processor of meat in Canada. Maple Leaf Foods Inc. is passionate about its work. They have expanded their business on large scale by putting efforts. They initially started their business in 1927 as Canada Packers by a tie-up of small companies. Most prominent company among them was William Davies Company. Furthermore, in 1961 Maple Leaf Mills was formally formed by the union of the Maple Leaf Milling Company Limited, Toronto Elevators Limited, and Purity Flour Mills Limited. They continued increasing their business in different areas and various nations. Later in 1991, Maple Leaf Mills through combined efforts with Canada Packers Inc., was transformed into Maple Leaf Foods Inc. In 1992, Maple Leaf Inc. bought other companies such as Vancouver Fancy Meats and Shopsy’s processed meat in order to expand their business and to supply the increasing demand of food. Continuing in 1996, they started their business in the U.K by setting up a plant in Rotherham, England. They purchased the franchise of Pioneer French Bakery which was the primary provider of sourdough bread to the U.S market in that particular period. After 3 years, Maple Leaf Foods pork making company in Brandon got the license and started making the food. They also launched pre-cooked bacon at that time.

Expansion of business in 21st Century:-
Later in 2000, they started first commercial bakery brand named Dempster’s which make white bread products. In 2001, the company introduced Maple Leaf Prime Naturally chicken which provide 100% all vegetable grain-fed poultry to their customers. Schneiders which was the largest producer of quality food in Canada was acquired by Maple Leaf Foods Inc. in 2004. After 2 years, they declared new strategic plans in the protein actions. In the 2007, they expand their U.K business by acquiring many other companies which made their annual gross sale rise to $520 million. In 2013, they sold their Rothsay subsidiary to Darling International Inc. of Irving, Texas. Also, the Maple Leaf Foods sold Olivieri to Spain’s Ebro foods. Finally in the 2014, Maple Leaf Foods sold their company (Canada Bread Company) to the well renown Grupo Bimbo.


References:-
Our History - Maple Leaf Foods. (n.d.). Retrieved July 3, 2015, from http://www.mapleleaffoods.com/about-us/our-history/
Our Business - Maple Leaf Foods. (n.d.). Retrieved July 5, 2015, from http://www.mapleleaffoods.com/about-us/our-business/

Maple Leafs Foods Inc. 2012 Annual Report. (n.d.). Retrieved from: http://media.corporate-ir.net/media_files/IROL/88/88490/May2013_MFI_AGM/index.html

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